Great news…the Rhode Island House of Representatives recently passed our bill that will ensure only healthy foods and beverages are advertised and marketed to children on school property!
This bill is a top priority for the American Heart Association. Passage in the House brings us one step closer to enactment. The bill still has to move through the Senate, where it has been approved the past two years. We just need the Senate to pass the measure one last time and it will head to Governor Raimondo’s desk. We couldn’t have gotten this far without our amazing network of You’re the Cure advocates! Keep up the outreach…we’re almost there!
As you know, the premise of this bill is very simple – if a food or beverage can’t be sold in schools because it doesn’t meet federal and state nutrition guidelines, then it shouldn’t be advertised or marketed there either. This is very important because research shows that the aggressive marketing and advertising of high-calorie, unhealthy foods to children is contributing to today’s childhood obesity epidemic. Permitting the advertising of unhealthy foods and beverages in schools interferes with school messages promoting good health and academic success. The marketing also undermines parents’ efforts to feed their children a healthy diet.
The final vote in the Rhode Island House was 63-8. Click the following link to view the vote tally: http://webserver.rilin.state.ri.us/HVotes/votereport.asp?id=14570