The American Heart Association was successful in having a bill raised in the Public Health committee that seeks to require a study of food dispensed in vending machines maintained on state property, with the goal of ensuring that the machines eventually offer plenty of healthy choices to the consumer. Senate Bill 296 also looks to prohibit public schools from marketing foods or beverages that do not meet nutrition standards schools are required to meet under the National School Lunch and Breakfast Program. While we are indeed happy that these issues are being addressed, the marketing language narrowly defines advertising as “signs or posters,” when advertisers use various other mediums like fundraisers, incentive coupons and branded educational materials. Senate Bill 296 is a good first step and we look forward to strengthening the language to ultimately make it a better bill.
1 Mar 2016
Healthy Vending and Marketing Bill in CT