Good Food Goes Bad

Have you seen the Good Food Goes Bad ad campaign? You'll find these ads in bus shelters across New York City, on billboards in Times Square, and at the entrance to the Lincoln Tunnel coming into NYC!

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The Good Food Goes Bad ad campaign, a project of the American Heart Association's upcoming Heart & Stroke Ball, features healthy foods that are angry about the challenges New Yorkers face trying to access healthy foods and the proliferation of unhealthy options. The ads highlight the inequitable health outcomes New Yorkers face based on where they live and how much money they make.

If you spot one of the ads, snap a photo and post it on Twitter or Instagram: tag @AHANewYorkCity and use #gonebadforgood!

This campaign will mobilize even more New Yorkers to join us is advocating for access to affordable, healthy food in every neighborhood.

Good Food Goes Bad advertisement

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