American Heart Association Steps Up to Fight Tobacco and Vaping Epidemic

New Tobacco Endgame Toolkit now available with resources designed for schools, organizations, and communities


CINCINNATI, Feb. 1, 2021 — Spurred by unwavering commitment to eliminate tobacco and vaping, the American Heart Association is pleased to announce the launch of The Greater Cincinnati and Northern Kentucky Tobacco Endgame Toolkit.  Generously funded by Interact for Health, this free, downloadable resource provides schools, organizations, and communities the materials they need to create model policy in their respective entity. The American Heart Association is the world’s leading nonprofit organization focused on heart and brain health for all.

“With 600,000 adults in Greater Cincinnati using some type of tobacco product, the need is clear that we need to do more to address an epidemic that is negatively impacting the health of our community,” said Dr. Angelica Hardee, Vice President, Health Strategies, Greater Cincinnati American Heart Association. “Thanks to the generous support of our community partner, Interact for Health, we were able to bring this comprehensive resource to life.”

The Tobacco Endgame Toolkit consists of three sections: schools, organizations and flavored products. It outlines how each can utilize effective methods and model policies to prevent and reduce tobacco and e-cigarette use. Within each section users will find a one-page overview, background information, model policy and advocacy suggestions, case study, and educational resources.

“We designed the Toolkit to be a user-friendly reference guide for those who are working to reduce and/or eliminate tobacco use within their organization,” said Dr. Hardee. “As smoking is the most important preventable cause of premature death in the United States, the need for this toolkit has never been greater.”

The Tobacco Endgame is available for download at: Tobacco Endgame Toolkit. For more information about smoking and tobacco, visit:

Tobacco Fast Facts:

  • Each day, 2,000 under 18 try their first cigarette
  • 95% of current smokers started before the age of 21
  • Almost one third of deaths from coronary heart disease are due to smoking and secondhand smoke.
  • On average, smokers die more than 10 years earlier than nonsmokers
  • 97% of youth use flavored products
  • The economic cost of smoking is more than $300 billion per year.



 About the American Heart Association

The American Heart Association is a relentless force for a world of longer, healthier lives. We are dedicated to ensuring equitable health in all communities. Through collaboration with numerous organizations, and powered by millions of volunteers, we fund innovative research, advocate for the public’s health and share lifesaving resources. The Dallas-based organization has been a leading source of health information for nearly a century. Connect with us on, Facebook, Twitter or by calling 1-800-AHA-USA1.  


For Media Inquiries:
Lori Fovel: 513-703-1429, [email protected]
For Public Inquiries: 1-800-AHA-USA1 (242-8721) and


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